After a highly decorated 20-year career in the advertising industry, Jennifer Grasso turned her attention to a profession that would combine her sales skills with her passion for interior design and architecture: real estate.

Grasso joined United Wholesale Mortgage as executive creative director where she made her mark in pushing the marketing and creative product to new heights with a 300% increase in brand awareness. Grasso spearheaded the massive brand transformation for the TMS Grow Happiness campaign, while her transformative work on SIMEfunkified changed the landscape in for the SIME servicing tech company. Grasso also led the rebrand of NAMB and Orlans PC, eTITLE, along with the launch of the new Revlegal. In the summer of 2019, Grasso spun off with her team to form the women-owned LUDWIG+ marketing agency. In just eight short months, Grasso grew her department to more than 20 creative professionals and digital technologists. Quick with praise or critique, mentoring and passing down what she has learned to do (and not do) over the years is a big part of her modus operandi. She leads by example, expecting excellence from her reports right down to the tiniest detail while always willing to lend a hand or nugget of knowledge where needed.