In 2008, Jane Mason conceived and led the development of CLARIFIRE, an application that uses intelligent business rules to automatically distribute work, critical information and documentation to its users.

As president and CEO, Mason took her company and its technology to a whole new level in 2019. Mason and her team began examining industry operational impediments to better understand where and how technology falls short in addressing industry issues. They then used this knowledge to improve the CLARIFIRE solution by developing advanced automation that standardizes and drives efficiencies. Her mantra – to do business with kindness, always deliver on what you say, work hard and make a difference – not only fueled the success of her company, but inspired countless colleagues over the years, including many women entrepreneurs. Mason has dedicated many hours to help lead and mentor women in the industry through her ongoing participation in the WBENC, WHF and the C200 – a global organization of women in business leadership. She also serves on advisory boards for local universities where she mentors new entrepreneurs, and offers regular guidance on current industry issues – explaining concrete solutions to today’s obstacles both in industry trade articles and as a part of her bi-monthly Clarifire Conversations series.