While Chris Heller joined OJO Labs just over a year ago, he had served as a trusted advisor to the company long before joining the team full time. 

His deep understanding of the real estate industry and passion for solving complex problems has made him a crucial member of the team as the chief real estate officer. 

In February, Heller guided OJO Labs in the development of Conversion Boost, an at-scale lead nurturing service. Since launch, Conversion Boost has been rolled out across Realogy brands to reduce lead drop off without adding additional work for agents. 

Heller played an integral role in the acquisition of Movoto, from tapping a trusted relationship to set up an initial meeting to guiding the team’s due diligence. His expertise was especially helpful in understanding the role of agents within the organization, how the business serves consumers and how OJO Labs could evolve the business to better support both agents and consumers. 

In addition, Heller is instrumental in helping foster key partnerships with major industry leaders including Realogy and Royal Bank of Canada. He is deeply entrenched in the industry and is a well-respected expert and advisor to OJO Labs partners and other major players in the industry. 

This is an ongoing effort that has helped to bring OJO Labs’ personal advisor to consumers in more than 50 markets across North America. Heller is also leading the company in an effort to bring together real estate leaders to tackle the industry’s most pressing issues, including spearheading the creation of OJO Labs’ quarterly Real Estate Industry Roundtable.

What’s the best advice you’ve ever received?
There’s one piece of advice that’s stuck with me throughout my career: “Show up, pay attention, tell the truth and don’t be attached to the outcome.” It’s taught me to always be prepared, present and aware, committed but never attached, and to always do the right thing.